“Innovation involves two stages—the generation of new ideas and the implementation of the ideas.”
Full–Spectrum Design Leadership
Iʼm a hybrid practitioner spanning strategy, research, and realization. I create design systems that are human–centered, data–informed, business–intelligent, and implementation–aware. Expert in Agile and Lean UX, I thrive on cross–functional collaboration and lead by example.
Through design strategy, empathy, teamwork, craftsmanship, and technical ability, I deliver fulfilling experiences with products and services that are effective, meaningful, and pleasurable.